About 9 months ago, we published a study titled ‘Peak Hype: Timing cryptocurrency tops with social media data’, in which we explored the untapped alpha found in day-to-day cryptocurrency chatter.

Given the madness that’s been the crypto market in 2020, we felt like this study warrants a major refresher.

In this 2021 update, we’ll be backtesting two of our most popular social metrics:

1. 1. Social Trends, and
2. 2. Weighted Social Sentiment
   
   

...and their impact on the short and mid-term performance of hundreds of different cryptocurrencies.

Without further ado:

1. Social Trends

As you may know, Santiments gather a massive amount of information from crypto social media.

On a daily basis, our servers collect and parse tens of thousands of incoming messages from 1000+ social channels dedicated to cryptocurrencies. This includes Telegram groups, crypto subreddits, vetted twitter accounts, professional